Saturday, January 3, 2009

Is Your Website Customer Ready

You've spent the time needed to learn the effective SEO techniques to draw customers to you and your business.The moment of truth arrives and your potential customer clicks on your website link.So now what's next?Are they going to be happy with what they find?  Are they going to easily find what they're looking for

 

Website Open For Business

In theory, they have just walked inside the front door of your store.Believe it or not, it is important that you compare your website to an actual store. Is everything clean and organized, or is it a cluttered mess?

 

How many times have you walked into a store, and turned right around and walked out because it was very unorganized or a mess?I'm sure I have done that.If your website will give a bad first impression to the customer, they won't even have to turn around and leave.All they need to do is hit the "back" button, and they're off to their next site.And you will more than likely never ever see them again!

 

Many websites that give you a bad first impression, have issues that could have been easily avoided. Broken links are fairly common, and a true sign of unprofessionalism.Seeing little the red "x's" where a graphic or photo should appear is another common problem that's easily addressed.

 

Website Organization

Does your site maintain the good look, feel and functionality of most browsers?  Do you annoy your visitor with pop-ups that won't go away, hard to read text, or flashing graghics?  

 

And sometimes a site that looks great in Internet Explorer, doesn't maintain that look or functionality with the other popular browsers such as Firefox. The time and resources required to fix problems like these are small, when compared with the cost of tarnishing your professional image.

 

Do you take your customer down an orgainzed path to follow, like the aisle of a store?  Or is your website more like a yard sale after a rain storm?These are all very important things to take into consideration when building and maintaining your website.So, should you be really be closed for repair or open for business?

 

Here's the perfect way to introduce new customers to your business.A truly duplicatable system they too can follow.

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